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SearchCap: The Day In Search, September 3, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Texas Attorney General Investigating Google & Antitrust Issues

    Texas Attorney General Greg Abbott is conducting an investigation into Google’s business practices as they relate to search listings, in particular whether Google is manipulating its paid and editorial results in a way that violates antitrust laws.
    We received a tip about the investigation this week, and Google confirmed today that an investigation started in July. […]

  • German Court Finds YouTube Liable In Copyright Case

    A German court has found YouTube liable for copyright damages after one of its users uploaded copyrighted music videos. A Google spokesperson tells the AP that it’s evaluating the court’s decision and will appeal.
    The case stems around a YouTube user who uploaded several videos of singer Sarah Brightman. While YouTube specifically warns users not to […]

  • Google Power User Tips: SERP URL Parameters

    In Part 1, we looked at query operators for refining our searches. Now for Part 2, let’s look at parameters that we can add/modify in the URL of the the Google SERP (search engine results page.)
    The operators listed in Part 1 should suffice for most searches. Yet, certain types of searches are most efficiently accomplished […]

  • Google’s New Mobile Ads Take Users From Search To Store

    Earlier this summer Google rolled out Expandable Map Ads for mobile devices. These ads appear on the mobile web and in apps. To participate advertisers must enable location extensions and be opted in to the content network for mobile.
    They begin as a banner that expands when clicked into a map with the option to […]

  • Google’s Spinning Buckyball Logo

    If you visit Google on Saturday, September 4th, or visit a Google property where it is already September 4th such as Google New Zealand, you will see a special Google logo. The logo is of a buckyball or fullerence, which is any molecule composed entirely of carbon, in the form of a hollow sphere, […]

  • Google Adds Breadcrumb Support To Rich Snippets & Improves Testing Tool

    The Google Webmaster Central blog announced improvements to their rich snippets feature. The improvements include a way to tell Google how you want your breadcrumb URLs to appear and an improved rich snippet testing tool.
    The breadcrumbs you have seen before, we have pictures here. Sometimes you don’t like how Google shows breadcrumbs in […]

  • Think Like A Generalist So You Can Act Like A Specialist

    As I keep working on the message of “how” we get things done online, I’m getting clearer about this concept of generalized vs. specialized thinking and action.
    Those of you who know me or have read any of my Analyze This posts have probably heard this “lead pipes” example I throw around. The idea is this […]

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

Social Media

Video, Music & Image Search

Recent Hot Items From Sphinn, Our Social News Sharing Site:


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