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SearchCap: The Day In Search, September 14, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • How To Make Paid Social Media Ads Effective And Engaging

    While advertising on social media makes sense for advertisers, the owners of ‘free’ sites like Twitter and Facebook still need to make money. Ad banners have been the answer for many social media sites for a long time. However, banner blindness has created a large problem for advertisers since they are paying for impressions, but […]

  • How To Generate Links Through Media Relations

    One of the tactics I use to generate new links is to review a site’s stats and create a media promotion based on the trends I find. This strategy is not an easy, turn-key linking program but if you’re serious about growing your business as well as your links, it’s one of the best ways to attract […]

  • Live Blogging BIA/Kelsey’s DMS ’10 Conference – Day 1

    I’m live blogging portions of the Directional Media Strategies 2010 conference beginning today shortly after noon at 12:30pm, CST. So, check back here as I provide ongoing updates — I’m going to see how well I may be able to keep up with the stream, so long as my hands hold up! Keep refreshing the […]

  • Nielsen: Bing Passes Yahoo To Become #2 Search Engine

    According to Nielsen data out this morning Microsoft’s Bing has passed Yahoo to become the number two search engine in the US. Nielsen says that Google’s August share is 65% (and growth is flat) but that Bing and Yahoo have now switched places:
    Although Google saw little change in its month-over-month search volume, it still dominates […]

  • Alternatives To Google In Europe

    Google is the dominant force in Europe—there is no other search engine which even comes close to Google’s market share. As I wrote in my last article, Europe could use some competition for Google. Bing should be the designated search engine to become that big competitor, but for now that is not the case.
    Despite its […]

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

Social Media

Video, Music & Image Search

Recent Hot Items From Sphinn, Our Social News Sharing Site:


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