SearchCap: The Day In Search, July 2, 2010

By Fox News

July 2, 2010

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Yahoo Search Assist Adds Real Real Time Queries
The Yahoo Search Blog announced that Yahoo Search Assist, the as you type search suggestion feature, now shows real time information as you type your query.
The example given was searching for [netherlands vs] and as you type, you will see it show [netherland vs brazil], which is today’s match. Here is a screen capture:

But […]
11 Inventory Sources For Keyword Marketers
It’s been a decade of paid search, and once broadband usage hit critical mass, search volume has pretty much climbed at a steady, predictable rate. Last month’s U.S. searches (on search engines) totaled almost sixteen billion and we have a good idea of when it will hit seventeen. Sure, individual keyword volume will always be […]
An Open Letter To Bing: 50 Ways You Can Beat Google
“Greed, for lack of a better word, is good. Greed is right, greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit. Greed, in all its forms… has marked the upward surge of mankind.” – Gordon Gecko, Wall Street
Dear Bing,
Come autumn, you will be powering Yahoo’s search algorithm. But let’s […]
Google Launches Useful, Curious “Ad News”
Here’s something useful for people who pay attention to search and advertising for a living: Ad News. Powered by Google News, it selectively delivers stories from news sites and blogs and is organized by topic: search, display, mobile advertising, traditional media, etc. It also contains links to selected Google blogs.

One can also search Ad News, […]
Google Scholar Adds Cited By Search
The Google Scholar Blog announced a new feature where you can search for citations of a search result, or paper. Google calls this “searching within this set.” To try it out, go to Google Scholar, search for something and click on “Cited by.”
Here is a picture:

Gary Price does a more detail analysis of […]
Key Information Architecture Concepts Every SEO Should Know
SEO professionals often confuse information architecture (IA) with website development. Here are fundamental IA skills every SEO should know, and how SEOs can in turn contribute their knowledge to a successful site architecture.
Google Error Allowed BP To Violate Ad Guidelines
It’s well known to many at this point that BP has been advertising on Google to get its public relations message out. Today, it turns out that some of those ads have been violating Google’s guidelines — in particular, a rule that requires showing people the site they’ll be going to when clicking on an […]