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SearchCap: The Day In Search, April 16, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Foursquare Hits 2 Billion Check-ins, 20 Million Users

    It’s April 16th … otherwise known in some circles as Foursquare Day. (Get it? 16 is four squared. And April is the fourth month of the year.) In honor of its own unofficial holiday, Foursquare has confirmed the latest numbers related to its continuing growth: more than two billion check-ins more than 20 million users […]

  • Google Sent 20,000+ Hacked Notification Messages To Webmasters Today

    Google’s head of the webspam team, Matt Cutts, announced on Twitter that they have sent out new message notifications to 20,000 web sites that are hacked. Specifically, Google sent these messages to sites doing “weird redirects.” I’ve personally seen a spike in the number of sites redirecting from their web site to a non-authorized site […]

  • Smartphone Vs. Mobile-Only Google Indexing

    The new smartphone crawler that Google has launched works cleverly by caching mobile redirects and potentially mobile pages too, but letting the desktop page rankings carry the day. In theory, as long as you have strong rankings for your desktop pages on mobile phones, then your mobile pages should soon be benefiting from those rankings, […]

  • How To Structure Your Organization For SEO Success

    At SMX West, I sat in on a panel with Adobe’s Warren Lee and he offered some great insights on Enterprise SEO. As a result of this panel, we had some follow up discussions about those challenges, and I asked him to write up some of the things we discussed. The column below is the […]

  • 5 Highly Effective Landing Page Tips

    For many years, I’ve been on panels where I comment on PPC landing pages volunteered by the audience. Given the wild popularity of these sessions, it’s safe to say that marketers are still way behind in their landing page improvement efforts. Often, they just need a push to get started down the right path. Here, […]

  • Yellow Pages Sites Beat Google In Local Data Accuracy Test

    In the brave new world of “SoLoMo” there are an increasing number of sites and mobile apps competing to help you choose a local business or lead you there. In addition to Google Maps, Yelp and Foursquare there are the venerable yellow pages’ sites and many others. They all get their local data from generally […]

  • Google’s “Search Plus Your World” Promo Returns

    I was surprised to see a promotion for Google’s “Search Plus Your World” feature turn up in my search results today. I was even more surprised that even after I dismissed it, the promo returned at least twice more. It’s Not Your Imagination Apparently, I’m not the only one. I can see others on Twitter complaining about […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications & Portal Features

Business Issues

Link Building

Paid Search & Contextual



Social Media

Video, Music & Image Search

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