Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Execs Still At $1/Year, But Company Cuts Other Perks
Google’s trio of top leaders — co-founders Larry Page and Sergey Brin, plus CEO Eric Schmidt — continued to receive $1 salaries in 2009, but it was a series of other cutbacks that helped the company earn $6.5 billion in profit last year. The AP reports that some of those cutbacks directly impacted Schmidt’s overall compensation: […]
- Twitter’s New Home Page Focuses On Content, Users
Twitter is testing a new home page design that introduces new users to a wider view of the site’s functionality by focusing on specific content and users rather than the more nebulous idea of trending keywords and hashtags. I can’t get the new home page to load, so here’s a look at the screenshot Twitter […]
- SMX Advanced Agenda Up – Join Us in Seattle June 8-9
The Search Marketing Expo – SMX Advanced Seattle agenda is now posted! Check out the agenda-at-a-glance. Fluent in search marketing? SMX Advanced Seattle is for you, with 6 tracks of hard core SEM sessions for experienced search marketers only. This year’s agenda packed with expert-level tips to drive traffic and increase conversions using SEO, paid search, […]
- Google, Microsoft, ACLU & Others Push For “Digital Due Process” – No Personal Data Without A Warrant
A broad coalition of interest groups, non-profits and private companies, including Microsoft, Google, AOL, the ACLU, EFF and others, have come together to set forth four principles that would update Electronic Communications Privacy Act (ECPA). That statute was enacted in 1986 and, in the words of Jim Dempsey, Vice President for Public Policy at the […]
- What You Can Learn About Social Media from Woot.com
Woot.com redefined deals on the web and created a huge social presence along the way. The Woot blueprint is a great example of how to not only move merchandise but also how to breed raving fans across a variety of mediums. In case you have been living under a rock and haven’t heard of Woot, they […]
- Seven Deadly Link Sins
If you find yourself in link hell it might be because…
1. You accepted information from the herd. The SEO/SEM industry is becoming cluttered with people trying to make a name for themselves by regurgitating information. Don’t take anything as fact. Test, test and test some more before drawing conclusions or changing how you build links. If a […] - Sency Wants To Keep Real-Time Search Simple
Evan Britton attended the ‘140′ Twitter conference in Los Angeles last fall, went home and hired a programmer via Craigslist, and days later had launched a real-time search engine called Sency. That’s only possible when you keep things simple, and simplicity is what Britton hopes will distinguish Sency in the growing field of real-time search […]
- Avoiding Google’s European Privacy Gaffes
In many ways Europe and the US are similar, but there’s one key difference that’s essential for search marketers to understand, and that’s the way Europeans and Americans look at privacy. Europeans value privacy over virtually everything else, even before freedom of speech. Not sufficiently recognizing this difference has caused Google to run afoul of […]
- OpenOffice.org Is MIA In Bing, But It’s Not Censorship
The home page of OpenOffice.org, the well-known Microsoft Office competitor, is missing from Microsoft’s Bing search engine. While it sounds suspicious, the problem has nothing to do with Bing itself — it’s a technical problem on OpenOffice.org’s end. Ian McAnerin noticed earlier today that OpenOffice.org doesn’t show up in Bing on searches for [open office] and […]
- Lawmakers Want FTC To Investigate Google Buzz
Google Buzz is having a bad day. I reported earlier about the lack of search interest in Buzz, but there’s a potentially more serious legal problem coming: A group of 11 lawmakers is asking the FTC to investigate whether Google Buzz violated consumer privacy regulations.
BusinessWeek reported over the weekend that 11 members of the House […] - Is Google Buzz Dead Already?
Where’s the buzz on Google Buzz? According to online ad network Chitika, the buzz is gone, dead. Chitika says this is true both in general web searches, as well as search activity across its network of 80,000 sites. Chitika’s blog post explains more, with numbers from its own network: […]
Search News From Around The Web:
Applications & Portal Features
- Around the world in 25 iGoogle themes…, Official Google Blog
- Dev update: Integrated Adobe Flash Player Plug-in, googlechromereleases.blogspot.com
- Google Alerts: Now with More Liberation!, dataliberation.blogspot.com
- Status Update: Share With Facebook Friends While Checking Yahoo! Mail, www.ymailblog.com
Business Issues
- Australian Censorship: Google Vs. The Communications Minister, Google Blogoscoped
- Bing Keeps Banging the Drum. Is Anyone Listening?, mediamemo.allthingsd.com
- Facebook Squeezes Digg Into A New Business Model, www.allfacebook.com
- Glitch Caused Google Searches in China to Be Blocked, Wall Street Journal
- How Google plays the angles in Washington, CNN Money
- Video: Yahoo! CEO Carol Bartz on Transformation, www.yadvertisingblog.com
- White House Deputy CTO Caught in Google Buzz Privacy Controversy, digitaldaily.allthingsd.com
Link Building
- Determining Whether a Page/Site Passes Link Juice (and How Much), SEOmoz
- SEO 101 – Part 15: Everything You Need to Know About Linking, Search Engine Guide
Local, Maps & Mobile
- Google Maps Finds Location of Pipe Bomb, googlemapsmania.blogspot.com
- Yelp Interview Part 2: Luther Lowe Discusses Review Solicitation, Fraudulent Review Protection, www.webranking.com
Paid Search & Contextual
- Content Network Ad Text Tips, PPC Hero
- Granular Ad Group Organization, www.polepositionmarketing.com
Searching
- Food for Thought: Consumption Patterns from Around the World, Wolfram|Alpha Blog
- Search Based upon Concepts: Applied Semantics and Google, SEO By The Sea
- Will the Real <Your Site Here> Please Stand Up?, googlewebmastercentral.blogspot.com
SEM Industry
SEO & SEM
- Unearthing Hidden Gems In Your PPC Account: A Guide, PPC Hero
- 12 Stellar SEO Tools, www.ysmblog.com
- Do links to non-canonical URLs pass any value to the canonical version?, YouTube
- Maximize Your Google Website Optimizer Wins With Traffic Segmentation, www.roirevolution.com
- Poll: Most SEOs Use Webmaster Tools But Many Still Use Site Command, Search Engine Roundtable
- Webmasters Still Judge Sites Based On Google PageRank, Search Engine Roundtable
Social Media
- Facebook Killing ‘Become A Fan,’ Embracing ‘Like’, ClickZ
- Aha! Google Buzz Is A Black Hole — Its Traffic Must Be Inferred, TechCrunch
- Social Influencers Get Talking, www.emarketer.com
- Twitter Launches A New, Dynamic Homepage, TechCrunch
Recent Hot Items From Sphinn, Our Social News Sharing Site: