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Thursday, February 29, 2024

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How customer-obsessed marketers succeed with personalization


In 60 minutes, learn how to simplify the personalization process and use resources more efficiently and effectively. Hear about:

  • Forrester’s latest research into personalization trends
  • Insights and tools to help make the personalization process work from special guest Rusty Warner of Forrester
  • Success stories and lessons learned in determining the right approach to personalization from marketing experts at Sleep Number, Dow Jones, and TIGI

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