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Thursday, January 27, 2022

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Google's Real Time Search Results Gets "Top Links" Section

Steve Rubel noticed Google has updated the real time search results page to include “top links” at the top right of the page. The top links appear to be the most authoritative and popular stories on the search query.

For example, here is a picture of the real time Google results for [plane crash]:

Google Real Time Top Links

As you can see, the new “top links” are on the right side of the page, where you would normally see search ads. It will be interesting to see how Google continues to adapt this page in pursuit of perfecting real time relevancy.


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