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Google Star Wars Easter Egg Delivers Epic Search Results For "A Long Time Ago In A Galaxy Far Far Away"

Google star wars easter egg
Google is giving Star Wars fans a special treat today on Chrome.

If you search “a long time ago in a galaxy far far away” — the famous first lines from the original 1977 Star Wars movie — the search results page mimics the film’s opening scene, with results scrolling through a Star Wars-themed galaxy background.

Google announced yesterday, when it posted its new Star Wars: The Force Awakens #ChooseYourSide campaign, that it was planning a few Star Wars Easter eggs in advance of the film’s release. This is the first one we’ve spotted.

You can read more about Google’s #ChooseYourSide campaign on our partner site at Marketing Land: Google Goes Full-On Star Wars, Launches #ChooseYourSide Campaign.

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.

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